Opis

Get what you want without compromising who you are: the new rules of persuasion to influence others for goodWe?re all nice. In fact, we?re told we?re too nice and we have to change to succeed: ?Play the game!?; ?Beat them down!?; ?Toughen up!?. Do we have to choose between betraying our own values and being left behind without a voice? Absolutely not. We can naturally be persuasive and successful every day without making enemies of ourselves or other people.Influence…

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